I think you've nailed how BMSG stands out from old J-pop boy-group algorithms.
I think what makes BMSG so interesting is that they treat their talents as artists and people, which I think a lot of Japanese agencies have forgotten.
I can feel the realness and the chemistry, especially when it comes to interactions between all the talents in the company, within their group or outside their group. It just feels like they actually talk to each other, which is really not supposed to be a hard thing, but many can't really do so.
Sky-hi also really gives his talents chances and is genuinely willing to take those chances. He really knows what type of talent he has on hand and knows how to let them use it.
I think you captured something important — when artists are treated as both people and creators, audiences can feel the difference. The chemistry you mentioned feels especially telling to me as well.
Really good article.
I think you've nailed how BMSG stands out from old J-pop boy-group algorithms.
I think what makes BMSG so interesting is that they treat their talents as artists and people, which I think a lot of Japanese agencies have forgotten.
I can feel the realness and the chemistry, especially when it comes to interactions between all the talents in the company, within their group or outside their group. It just feels like they actually talk to each other, which is really not supposed to be a hard thing, but many can't really do so.
Sky-hi also really gives his talents chances and is genuinely willing to take those chances. He really knows what type of talent he has on hand and knows how to let them use it.
Thank you so much for this thoughtful comment!
I really appreciate it.
I think you captured something important — when artists are treated as both people and creators, audiences can feel the difference. The chemistry you mentioned feels especially telling to me as well.
Thank you again for reading.